After a great 29 year run at one dealership, in 2012 Rob decided to start his own performance shop, 2 Boss Performance. 2 Boss Performance experienced exceptional growth at our New Berlin location and moved into our current location in Muskego, WI. As we continue to grow in this facility, we continue to strive to find ways to create new customer experiences with exceptional care.
2 Boss Performance is a company that can help from the beginning, middle, to end. From consultation of ordering the correct parts, to have them professionally installed, and finally having your motorcycle tuned to perform at its best. Most dealerships and custom shops can only do some of these things, but not all. For the best experience from start to completion, we can accommodate all of your needs on your American v-twin. Expert staffing is important to us and everyone in the correct position has been professionally trained. To this day, we believe in the total customer experience and total customer satisfaction.
Rob started his career at 16 years old in 1983 at Hal’s Harley-Davidson, where he became a master technician and engine builder. In 1985 Rob attended Gateway Tech College and graduated with his certification in motorcycle repair. During his tenure, Rob achieved the highest level of Harley-Davidson training one can receive and became a “Master of Technology” through Harley-Davidson’s PHD program.
Throughout the years, Rob has attended courses to further his knowledge in cylinder head airflow development, camshaft design, dynamometer training, power tuning for race motorcycles, machine shop practices, fuel injection tuning, just to name a few.
Rob then created and ran Hal’s Speed Shop, a separate entity of the dealership. In 1998, he then created a close relationship and worked with S&S cycle’s R&D department to develop their Pro-Stock engine program; as well as, perform field testing on larger cubic inch street engines and other related S&S products. He later became an S&S Cycle customer advisory council member for the central United States until 2008.
Rob has always looked for new understanding and ways to apply his theories at the track and on the street and has become nationally respected for being one of the best in his field.
While at Hal’s Harley-Davidson, Rob started his 17-year racing career, where he built award-winning engines and set many records. He became crew chief and engine builder for Hal’s/Thunder Eagle Pro-Stock Drag Bike that won the AHDRA Pro-Stock National Championship from 2001-2003. He then earned “Wrench of the Year” in 2001 and 2002 recognized by AHDRA.
A few other achievements and accomplishments in the sport of motorcycle racing include: won 1st place in the Pro-Stock class at the Sturgis motorcycle classic, runner-up at the King of the Hill Sturgis motorcycle classic, won 2nd place in the super modified XL class at the Harley AMRA event at Great Lakes Drag way, won 1st place in the street FL class at the Sturgis motorcycle classic, engine builder on the 4th bike in NHRA history to run a 6 second quarter mile, won all 5 categories for the Hot Bike 124 VFI ultimate challenge.
After a great 29 year run at one dealership, in 2012 Rob decided to start his own performance shop, 2 Boss Performance. 2 Boss Performance experienced exceptional growth at his New Berlin location and moved to Muskego, WI. As Rob continues to grow in this new facility, he is continuing to strive to find ways to create new customer experiences with exceptional care. To help expand customer experiences and care in 2015, Rob decided to open an Indian Motorcycle Dealership, Indian Motorcycle of Metro Milwaukee where he continues to learn and expand his performance operations. To this day, he believes in the total customer experience and total customer satisfaction.
Eric has been working on motorcycles professionally for the past 12 years on and off the clock. After graduating from Waukesha Technical College with a degree in Auto Body Collision and Repair, Eric became a professional motorcycle painter and fabricator.
While painting professionally for 8 years, Eric became an expert in custom fabrication, customizing fiberglass, and overall design. Always looking to learn more and expand his skill set, Eric has been certified by Polaris as an Indian Certified Technician.
He loves everything mechanical, as well as using all of the new technology that comes with being a modern-day mechanic. Eric has 10 years of Dyno Tuning experience and has worked with and learned from industry bests.
Eric has worked and has ridden everything from Aprilia to Zeta, Indian being one of his personal favorites to ride. He loves his job and is passionate about making sure to deliver the best service possible to customers, whether it may be just an oil change or a total custom build. Eric puts his pride in all fabrication, assembly, and repairs.
When Eric isn’t working, he enjoys racing and working on go-karts, motorcycles, and cars. He also enjoys assembling and shooting guns.
Kayla has been an admin with 2 Boss Performance since 2012, since its start on Martin Rd. She started as Rob’s personal assistant and service writer. She can help you with just about anything! She has a bachelor’s degree in finance from the University Of Wisconsin – Milwaukee. She is certified in all aspects of service from submitting warranty claims to parts. If you have a question she will find the answer! She loves skydiving, kayaking the waters of Tennessee, and snorkeling in the Caribbean. Her next goal is to put in more riding time, as she just purchased an Indian Scout.
Nate got his start in the motorcycle industry as a parts specialist sourcing obscure parts for vintage motorcycles. He then began wrenching and has loved it for over 8 years. Nate currently owns a BMW R series that he rides over 300 days a year! His favorite motorcycle is anything with a minerelli motor! In his free time, he skateboards, snowboards, skis, and loves to convince others to ride! He also has a cat named Jack! In his past life Nate used to clean the outside of skyscraper windows, where it says it was like skydiving every morning – if you see him, make sure to ask him about that!
Jim started turning wrenches with his father at a young age. He was an ASE certified auto mechanic for 15 years after graduating from Central Florida Community College for auto repair. Jim first started with us in March of 2016. He has always had a passion for fast cars and motorcycles. He first began riding at age 9. He built and customized his first bike at age 25. Jim earned his MSD Gold Certification in April 2018 through Indian Motorcycle. Jim enjoys spending time with his children and grandchildren, taking scenic rides on his motorcycle, bonfires with friends and family, and working on classic muscle cars with his uncle and father-in-law. Jim’s dream project is his 41 Ford Pick-up which he hopes to finish out as a rat rod. He also makes good chili and is an endless encyclopedia of random knowledge.
Jose is our detail manager and delivery driver. He has been detailing cars and motorcycles for 20 years, since he started at a Pontiac dealership in high school. Jose takes his time on every detail making sure every bike is clean to perfection. He is Simonized certified applying paint protection to all motorcycles. If you have your motorcycle picked up or delivered from your home, you will probably meet Jose. He has a CDL, drove semi for over 15 years, and has received many safety awards. Jose got his motorcycle license in the summer of 2019 and enjoyed riding to work every day! In his free time, he loves taking his son on motorcycle rides. He also loves traveling and has been to all the lower 48 states.
Tony has loved motorcycles since a child when he started riding dirt bikes. Tony has been working in the motorcycle industry for over 7 years in various roles. He is an expert service advisor and parts consultant. He currently owns a Harley- Davidson Road Glide that he loves to take far and fast! Taking long motorcycle trips are his passion. In his free time, he enjoys wrenching on his 1970’s AMF Harley-Davidson motorcycles. When Tony isn’t taking long rides or wrenching you will find him outside with his 3 pit bulls; Wesson, Chopper, and Opie!